VisibleBy.ai
Services

Services Built for the AI-First Era

Growth does not break in one place. It breaks across acquisition, conversion and retention. VisibleBy.ai deploys the right lever for the right stage.

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Jump to:01 · Generative Engine Optimisation02 · WhatsApp Automation03 · Content Systems04 · Fractional CMO
Service 01 · Acquisition Lever

Generative Engine Optimisation

Problem and Solution

Get Found Where Buyers Actually Search

Generative Engine Optimisation, known as GEO, ensures your brand is cited by AI platforms including ChatGPT, Perplexity, Gemini and Google AI Overviews when buyers research your category. Over 40% of buyers now start on AI platforms rather than Google. GEO is how brands stay visible at the moment decisions are forming.

Mini Scenario

A well known brand in financial services was appearing in zero of six high intent AI queries for their category. Competitors with inferior products but better structured content were being recommended instead. A GEO engagement identified the gaps and built the roadmap to close them.

What is Included
  • AI Visibility Audit — 50 queries tested across all major AI platforms
  • Competitor gap analysis — who is winning your category in AI search and why
  • FAQ and schema markup on key pages
  • Direct answer content creation structured for AI citation
  • Brand consistency sync across all digital platforms
  • Monthly citation monitoring and reporting
Book a Free AI Visibility AuditScope and pricing discussed per engagement
FAQ — Generative Engine Optimisation

What is Generative Engine Optimisation?

Generative Engine Optimisation, known as GEO, is the practice of structuring your content and digital presence so AI platforms like ChatGPT, Perplexity, Gemini and Google AI Overviews cite and recommend your brand when buyers research your category. It is the discipline that earns your spot among the two to seven sources large language models cite in any given answer.

How long does GEO take to show results?

Initial citation gains typically appear within 30 to 60 days as AI platforms re-crawl optimised pages, with compounding visibility over the following 90 to 180 days as entity signals strengthen and earned media builds.

Which AI platforms does VisibleBy.ai optimise for?

We optimise for ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude and Microsoft Copilot. These platforms collectively account for the vast majority of AI-driven discovery in 2026.

How is GEO different from traditional SEO?

Traditional SEO targets keyword rankings on a results page of ten blue links. GEO targets citation inside an AI-generated answer where only two to seven sources are typically referenced. SEO rewards keyword density and backlinks. GEO rewards entity authority, structured direct answers, FAQ schema, third-party earned media and content freshness.

What does a GEO audit involve?

We test 50 high-intent queries across every major AI platform, score your current citation rate, map competitor strengths, audit your schema markup and entity signals, and deliver a prioritised roadmap to close the gap.

Pairs well with
→ WhatsApp Automation→ Content Systems→ Fractional CMO→ How we work

Ready to talk through generative engine optimisation?

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Service 02 · Conversion and Retention Lever

WhatsApp Automation

Problem and Solution

Convert and Retain on the Channel That Dominates

WhatsApp is the most powerful lead generation and customer relationship channel available today. Managed properly it takes a buyer from first awareness all the way through to conversion, retention and lifetime value. You can qualify leads, close sales, onboard customers, handle service and build loyalty all in one channel. The businesses winning across Africa, the Middle East and globally are the ones treating WhatsApp as a full lifecycle channel not just an inbox.

Mini Scenario

A hospitality brand was generating strong inbound interest on WhatsApp but had no system for qualification or follow up. Estimated 50% of qualified leads were going cold within 48 hours. A WhatsApp automation engagement built the full lifecycle system from first message to booking confirmation and post stay retention.

What is Included
  • WhatsApp Strategy and Roadmap — full audit, opportunity mapping, bot architecture and 90 day plan
  • Click-to-WhatsApp ad setup and optimisation powered by Meta
  • Lead qualification bot build
  • Follow up and nurture sequences
  • Multi-agent inbox management setup
  • Monthly performance monitoring and reporting
Book a Free AI Visibility AuditScope and pricing discussed per engagement
FAQ — WhatsApp Automation

What is WhatsApp automation for business?

WhatsApp automation is the practice of using the WhatsApp Business API to qualify leads, send personalised follow-ups, handle customer service, and trigger nurture sequences automatically while keeping conversations human where it matters most. It turns a manual inbox into a full lifecycle revenue channel.

What is Click-to-WhatsApp advertising?

Click-to-WhatsApp advertising is a Meta ad format that sends users from a Facebook or Instagram ad directly into a WhatsApp conversation with your business. It removes friction from the funnel and routinely outperforms traditional landing-page funnels for high-consideration purchases across Africa, the Middle East and beyond.

How does WhatsApp create lifetime customer value?

Because the same channel that converted the buyer also delivers onboarding, service, upsells, renewal reminders and re-engagement campaigns, customers stay reachable and brands earn repeat revenue without paying again to acquire them.

How quickly can a WhatsApp system be built?

A foundational lead qualification and nurture system can be live within 30 days. Full lifecycle systems with multi-agent inbox routing and integration into a CRM typically launch within 60 to 90 days.

Which industries benefit most from WhatsApp automation?

Financial services, hospitality, real estate, healthcare, education, B2B services and any high-consideration consumer brand benefit disproportionately because WhatsApp shortens decision cycles and keeps customers in a single thread for life.

Pairs well with
→ Generative Engine Optimisation→ Content Systems→ Fractional CMO→ How we work

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Service 03 · Retention and Algorithm Lever

Content Systems

Problem and Solution

Content Diversification at the Scale Algorithms Demand

Every major ad platform including Meta, Google, TikTok and LinkedIn is demanding more content across more formats to deliver results. The algorithm rewards brands that show up consistently, in multiple formats, across multiple placements. One video is not enough. One format is not enough. VisibleBy.ai turns one asset into a full month of platform ready content so every algorithm works in your favour and buyers see you consistently at every stage of the funnel.

Mini Scenario

A consulting firm was producing strong long form video content but publishing it once and moving on. The same content was repurposed into 28 pieces across four platforms in one month. Reach increased and ad performance improved as platform algorithms responded to the consistency and format diversity.

What is Included
  • Video repurposing into short clips with captions
  • Branded carousel posts in educational and storytelling formats
  • Quote graphics and single image assets
  • Caption copy including hook, body and call to action for every piece
  • Scheduling and delivery across platforms
Book a Free AI Visibility AuditScope and pricing discussed per engagement
FAQ — Content Systems

What is content repurposing?

Content repurposing is the practice of taking one strong piece of source content, typically a long-form video or interview, and reformatting it into many smaller assets that fit the formats and audiences of different platforms.

How many pieces of content can one video produce?

One 30 to 60 minute long-form video can produce 25 to 30 platform-ready assets in a month, including short clips, carousels, quote graphics, single images and written captions tailored to each platform.

Which platforms does VisibleBy.ai distribute content across?

We optimise and distribute across Meta (Facebook and Instagram), TikTok, LinkedIn, YouTube, X and Google. We tailor format, length and hook style to each platform rather than treating them as the same canvas.

How does content diversification improve ad performance?

Meta, Google, TikTok and LinkedIn now reward accounts that supply many creative variations across formats. Diversified content reduces creative fatigue, lets the algorithm find better-performing combinations, and lowers cost per result on paid placements while compounding organic reach.

Pairs well with
→ Generative Engine Optimisation→ WhatsApp Automation→ Fractional CMO→ How we work

Ready to talk through content systems?

Book a Free AI Visibility Audit
Service 04 · Strategic Leadership

Fractional CMO

Problem and Solution

Senior Marketing Leadership Without the Full Time Cost

For companies that need strategic marketing leadership but are not ready for a full time CMO hire, VisibleBy.ai offers fractional engagements that combine strategic oversight, execution guidance and measurable growth outcomes. Backed by 19 years of enterprise marketing experience across Meta, Microsoft, L'Oréal and Razorfish.

What is Included
  • Monthly growth strategy and prioritisation
  • Execution oversight across all marketing channels
  • Team coaching and capability building
  • Board and leadership level reporting
  • Access to the full VisibleBy.ai toolkit including GEO, WhatsApp and content systems
Book a Free AI Visibility AuditScope and pricing discussed per engagement
FAQ — Fractional CMO

What is a fractional CMO?

A fractional CMO is a senior marketing executive who works with your business on a part-time or retainer basis, providing the strategic leadership, oversight and decision-making of a full-time CMO without the cost or commitment of a full hire.

How is a fractional CMO different from a marketing consultant?

A consultant typically delivers a project, a report or a recommendation and steps away. A fractional CMO embeds with the leadership team, owns marketing outcomes, manages the function and is accountable for measurable growth over time.

What size companies benefit from a fractional CMO?

Growth-stage companies between Series A and Series C, family-owned businesses scaling beyond their first marketing hire, and enterprise teams in transition between full-time CMOs benefit most from a fractional engagement.

How does a fractional CMO engagement work?

Engagements typically run on a monthly retainer with a defined scope, regular leadership cadence, full access to the VisibleBy.ai toolkit and clear reporting to the board. Most begin with a Growth Diagnostic so leadership and the fractional CMO are aligned on priorities from day one.

Pairs well with
→ Generative Engine Optimisation→ WhatsApp Automation→ Content Systems→ How we work
Who we are

VisibleBy.ai is a growth consultancy that helps enterprise and growth-stage companies succeed in the AI-first era through Generative Engine Optimisation, WhatsApp automation and content systems built for how buyers actually behave today.

Start with clarity

If growth is not converting the way it should, we can show you exactly where the gaps are.

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